You've got a great site. Who's keeping it fresh?

Maintaining current content – and consistently changing content – is key to securing return visitors. You've got to stay on top of new happenings but often, you simply don't have the time. Or the patience. Or the desire. My service covers, in part:

General Maintenance I Project Assistance I Vendor Relationships

General

• Ongoing text updates
  This includes routine yet essential edits such as updating contact information, calendars, event information, and general copy. As with management of digital publishing and workflow process, content will be checked for accuracy and brand appropriateness prior to publishing.

• Management of digital publishing and workflow process
  This involves the reviewing and publishing of complex content and management of the submission process. Submission examples can include research and discovery pieces, time sensitive materials, and new product information. Content will be checked for proper digital formatting and relevant SEO tagging. Text will be reviewed, edited for clarity, and published to local and/or global websites.

• Text revisions and rewrites
  I will determine proper concepts, engage in necessary research, and perform the revision. Working closely with your content developers, copywriters, marketing department, and/or legal advisors, I will ensure that messaging is clear and content is brand appropriate.

• Images, slideshows, and carousels
  Gallery creation and updates are covered here. I will work with your internal teams, partners and/or vendors to obtain web assets and ensure that you meet launch and promotion deadlines. Images will be edited and optimized for the web.

• Original content creation
  Content will be created for digital consumption and tailored towards a specific audience.
  Examples include articles, blog posts, research and discovery pieces, script work, and speeches. See the writing page.

• Uploading and preparing media
  Streaming videos and music files are covered here.

Project Assistance: Developers and Stakeholders

Templates, pages, modules, and content management systems

• I will collaborate with vendors and developers to design new templates, pages, and or modules that fit within your established style guide and brand system.

 

• Additionally, I'll participate in discovery meetings for new digital projects with internal and external stakeholders

Vendor Relationships

Consultations

• Sometimes it's hard to keep track of all your vendors and of everything you or they may need in order for your project to be successful. I will consult with existing third-party vendors regarding statement of work documents, change requests, requirements, budgets, and schedules.